This is a Level 3 apprenticeship that takes typically twelve months to complete. A Junior Content Producer (also referred to as a Creative Content Assistant) is responsible for developing and creating content that can be used across a variety of media including digital, social media, broadcast or in print.
Working to the customer/client brief, they research, prepare and develop the media messaging to maximize audience engagement, capturing the strategy and objectives of the brand and needs of the customer they are representing.
The content they create can be used as part of media, advertising and marketing campaigns. They capture what is exciting about a campaign and design the elements that can be used across media platforms and channels.
Junior Content Producers collaborate with designers and developers, using programming languages to create content for the internet, which may include video, images, text (or “copy”) and web pages and social media content. Enthusiasm for technology and creating great online experiences is a must.